The Gross Merchandise Volume (GMV) on the four largest platforms, Shopee, TikTok Shop, Lazada and Tiki, reached VNĐ87.37 trillion (US$3.6 billion) in the second quarter of this year.
The series of events of the HCM Shopper entainment Festival 2023-Bến Thành Heritage Market took place last week to enhance digital transformation to promote local tourism development while supporting medium and small businesses.
TikTok Shop recently announced the arrival of its new “Shopping Center” feature, an innovative shopping solution to make it easier for users to find more product options and help merchants better manage orders within TikTok Shop.